The US retail market for chocolate has shown fast growth from 2002 to 2007, with sales rising 22 per cent, to reach $16.3bn (€11.5bn). according to research by Mintel
International Group Ltd. In Europe overall sales for dark chocolate hit £85m (€106m) last year, almost doubling - by 96 per cent - between 2005 and 2007.
In the US, chocolate candy's household penetration is 97.3 percent, and 96.7 percent of households repeatedly buy chocolate during the year according to Nielsen Co. in their Facts, Figures & the Future report published in January 09. While the market for chocolate candy segment of the industry has softened in the current recession, sales are still stronger than the candy segment.
According to Packaged
Facts, a consumer goods research company, the US market premium chocolate sales reached $3bn in 2007, having grown by 17.3 per cent since 2006, and 200 per cent since 2003.
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the instructor while interacting with your classmates - sharing
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